Hi, I’m Kenzie Nicoli! You’ve come to the right place.
I’m a Product Manager and Marketer in San Diego, CA with a background in PR and marketing with over six years of experience in the adtech world.
Product Manager
iPromote, Nov 2023 - Current
The one and only! As iPromote’s only Product Manager, I take full ownership over defining all the requirements for new features, designing the UI/UX, and creating marketing and training materials. My day-to-day looks a little like this:
Work with engineering to ensure projects are on track, our roadmap is progressing seamlessly, and clear any obstacles
Work with the partner management team to gather feature requests and user feedback and troubleshoot any known issues
Train sales and marketing on our product and enable them to do their best work
Meet with the leadership team to define our product strategy and communicate roadmap updates
Create product marketing and training materials because, who better to explain how it works than the person who designed and built it amiright?
Live and breathe Asana and Figma to define and design new products, workflows, and UI features
Associate Product Manager
iPromote, Nov 2021 - Nov 2023
Becoming an Associate Product Manager felt like a natural next step after managing our enterprise partnerships for two years and learning all about our users’ behavior and partner companies’ operational workflows. While in this role, we underwent some major updates in accordance with Google and Facebook changes, and I was lucky enough to be at the forefront designing new UI paradigms to accommodate these major architectural changes.
Partner Manager
iPromote, Aug 2019 - Nov 2021
Quickly after I joined iPromote, I was promoted and asked to take on managing some of our largest enterprise and international partner relationships. Learning how to balance business needs with client needs and advocate for both simultaneously was integral to my success in this role. This was a huge stepping stone for my work as a Product Manager as I was able to establish relationships with some of our key partners that I now leverage for platform feedback and user research.